Horizontal portal
A horizontal portal is a type of website or web portal that aggregates content, services, or links from various third-party sources, presenting them to a target audience under a unified brand or domain.
What is Horizontal Portal?
The horizontal portal is a term primarily used in the realm of online advertising and digital marketing to describe a specific type of website or web portal. These platforms aggregate content, services, or links from various third-party sources, presenting them to a target audience under a unified brand or domain. They act as a central gateway, simplifying access to a range of information or functionalities that might otherwise be scattered across the internet.
Historically, horizontal portals served as the initial

