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A practical guide explaining deflationary pressure, its causes, and how it can lead to sustained deflation.
Deflationary pressure refers to economic forces that push the general price level downward, increasing the risk of sustained deflation within an economy.
Definition
Deflationary Pressure describes conditions under which falling demand, excess supply, tightening financial conditions, or declining expectations exert downward pressure on prices across goods, services, or assets.
Deflationary pressure arises when aggregate demand weakens relative to aggregate supply, prompting businesses to reduce prices to maintain sales volumes. Unlike deflation itself, deflationary pressure reflects the risk or direction toward falling prices rather than a confirmed, economy-wide decline.
Common sources of deflationary pressure include declining consumer confidence, reduced business investment, falling wages, high unemployment, and tighter credit conditions. External shocks such as global recessions or sharp drops in commodity prices can also contribute.
If deflationary pressure persists and is not countered by policy measures, it can evolve into sustained deflation, increasing economic stress and financial instability.
No. Deflationary pressure indicates forces pushing prices downward, while deflation is the actual sustained decline in prices.
Weak demand, excess supply, falling wages, tight credit, or declining expectations.
They may lower interest rates, provide liquidity, or use unconventional policy tools to support demand.