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Nvidia loses $600 billion in market cap as DeepSeek’s AI model proves high-end chips may not be essential for AI.
The rise of DeepSeek, a Chinese AI startup, has sent shockwaves through the AI and semiconductor industries, challenging long-standing assumptions about high-end AI hardware. Following the release of its R1 AI model, DeepSeek demonstrated that cutting-edge AI models can be developed using significantly fewer computational resources and lower-cost hardware than previously thought.
This revelation has rattled Nvidia, the world’s leading AI chip supplier. According to Yahoo Finance, on Monday, Nvidia’s stock price fell 16.9%, erasing nearly $600 billion from its market capitalization in just two trading days. Investors are now questioning whether expensive AI chips will remain a necessity in the long term—or whether DeepSeek has introduced a new era of cost-efficient AI development.
DeepSeek’s R1 AI model, released on Friday, has upended expectations in the AI community. Unlike industry leaders OpenAI and Google, which rely on billions of dollars in computing resources, DeepSeek developed R1 using fewer resources and less computing power, achieving comparable performance.
This challenges the conventional belief that training powerful AI models requires expensive GPUs—a belief that has fueled Nvidia’s dominance. If AI models can be trained more cost-effectively, the demand for high-end AI chips may decline over time, putting Nvidia’s long-term growth prospects at risk.


Source: Trading view
Nvidia’s 16.9% stock decline, from $142.62 per share on Friday to $118.58 on Monday, can be attributed to investor concerns about DeepSeek’s AI efficiency breakthrough.
Key reasons for the stock decline:
Nvidia acknowledged DeepSeek’s AI success but emphasized that high-performance AI applications still rely on its GPUs.
“DeepSeek is an excellent AI advancement and a perfect example of Test Time Scaling,” an Nvidia spokesperson told TechCrunch.
“DeepSeek’s work illustrates how new models can be created using that technique, leveraging widely available models and computing that is fully export control compliant. Inference requires significant numbers of Nvidia GPUs and high-performance networking.”
This statement suggests that while training AI models may become more efficient, real-world AI applications (inference) will continue to demand high-performance hardware—which Nvidia provides. However, this may not be enough to calm investor fears about declining demand for high-end GPUs.
The timing of DeepSeek’s breakthrough is particularly significant, as it coincides with major U.S. policy shifts on AI chip exports.
Just one week before DeepSeek’s rise, former President Joe Biden signed an executive order restricting U.S. chip exports to China. The move was meant to limit China’s AI advancements by cutting off access to advanced Nvidia and AMD chips.
At the time, Nvidia opposed the order, calling it:
“Unprecedented and misguided… this will derail innovation and economic growth worldwide.”
However, DeepSeek’s success suggests that China’s AI progress remains strong, even without direct access to high-end U.S. chips.
In response to DeepSeek’s rapid success, President Donald Trump reversed Biden’s AI chip restrictions and announced the Stargate Project, a $500 billion AI infrastructure program aimed at:
This policy shift signals a strategic pivot, recognizing that AI leadership isn’t just about chip dominance—it’s about scaling AI efficiently and ensuring the U.S. maintains a competitive AI ecosystem.
DeepSeek’s breakthrough raises critical questions about the future of AI development and the role of AI chipmakers like Nvidia.
If companies prioritize efficiency over brute-force computing power, Nvidia’s business model may need to evolve. The company has thrived on the belief that AI progress requires massive GPU investments—but DeepSeek’s R1 model challenges that assumption.
Nvidia remains the global leader in AI computing, but it faces:
With Trump’s Stargate Project focusing on AI infrastructure, the U.S. may shift from restricting China to accelerating domestic AI capabilities.
DeepSeek’s R1 model has upended assumptions about AI compute requirements, leading to:
The next phase of the AI race will be defined not just by who has the most powerful chips, but who can develop the most efficient AI systems.
For ongoing AI industry insights, visit Brimco.io.