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Nearshoring

Nearshoring relocates business operations to nearby countries to reduce costs, improve communication, and strengthen supply chains. This guide explains the strategy and its benefits.

Written By: author avatar Tumisang Bogwasi
author avatar Tumisang Bogwasi
Tumisang Bogwasi, Founder & CEO of Brimco. 2X Award-Winning Entrepreneur. It all started with a popsicle stand.

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What is Nearshoring?

Nearshoring is a business strategy in which a company relocates operations, services, or production processes to a nearby or neighboring country rather than to far‑off overseas locations. It aims to reduce costs, shorten supply chains, improve communication, and increase operational efficiency.

Definition

Nearshoring is the practice of outsourcing or relocating business functions to geographically proximate countries that offer economic, logistical, and strategic advantages over distant offshoring locations.

Key takeaways

  • Closer than offshoring: Operations move to nearby countries, not overseas.
  • Reduces logistics costs and lead times: Shorter supply chains increase efficiency.
  • Improves communication: Similar time zones enable real‑time collaboration.
  • Lowers risk exposure: Reduced geopolitical, supply chain, and transport risks.
  • Common in manufacturing and IT: Popular for factories, software development, and customer support.

Why companies choose nearshoring

1. Cost savings

Labor and operational costs may be lower while still offering quality talent.

2. Geographical proximity

Shorter travel times and easier on-site management.

3. Time-zone alignment

Improves coordination between teams.

4. Reduced supply-chain risk

Avoids long shipping routes, customs delays, and overseas disruptions.

5. Cultural and regulatory similarity

Eases onboarding, compliance, and organizational alignment.

Nearshoring vs. offshoring vs. onshoring

StrategyLocationAdvantagesChallenges
NearshoringNearby countriesLower costs, proximity, shared time zonesRegional political/economic risks
OffshoringFaraway countriesLowest labor costsLong lead times, cultural gaps
OnshoringHome countryHighest control & qualityHigher costs

Examples of nearshoring

  • U.S. companies manufacturing in Mexico
  • European firms outsourcing IT to Poland, Hungary, or Portugal
  • South African businesses nearshoring to Botswana or Namibia
  • Japanese firms shifting production to Vietnam for proximity advantages

Benefits of nearshoring

  • Faster shipping and delivery times
  • Increased agility in manufacturing and supply chains
  • Better quality control and oversight
  • Improved customer service responsiveness
  • Lower transportation and fuel costs

Challenges of nearshoring

  • Limited talent pools in some regions
  • Higher wages than offshore destinations
  • Regulatory differences
  • Local infrastructure constraints

Industries using nearshoring

  • Manufacturing
  • IT and software development
  • Customer support
  • Finance and shared service centers
  • Pharmaceuticals and biotechnology
  • Offshoring
  • Outsourcing
  • Reshoring
  • Supply chain optimization
  • Globalization strategy

Sources

Frequently Asked Questions (FAQ)

Does nearshoring always reduce costs?

Not always, but it often balances cost savings with operational efficiency.

Is nearshoring only for manufacturing?

No, it is common in IT, finance, and service industries.

How does nearshoring improve communication?

Shared or similar time zones allow real-time collaboration.

Does nearshoring reduce supply chain risk?

Yes, by shortening logistics routes and reducing reliance on distant suppliers.

What is the biggest challenge in nearshoring?

Finding regions with the right mix of talent, infrastructure, and stability.

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Tumisang Bogwasi
Tumisang Bogwasi

Tumisang Bogwasi, Founder & CEO of Brimco. 2X Award-Winning Entrepreneur. It all started with a popsicle stand.