Highlights
- Creator of iconic products like iPhone, iPad, and Mac.
- World’s most valuable brand and innovation leader.
- Expanded into health, financial services, and augmented reality.
- Carbon neutral across global operations by 2030.
- Focused on privacy, design, and user experience excellence.
Overview
Apple Inc. is a global symbol of innovation, design, and technological excellence. Founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple revolutionized personal computing, mobile communications, and digital media, fundamentally transforming how people interact with technology.
From the Macintosh to the iPhone, Apple has consistently introduced products that combine powerful functionality with elegant simplicity. Its ecosystem of devices, including the Mac, iPad, Apple Watch, AirPods, and Apple TV, works seamlessly with its software and services, such as iOS, macOS, iCloud, Apple Music, and Apple Pay, to create one of the most integrated digital experiences in the world.
Under Tim Cook’s leadership, Apple has expanded its focus from devices to services, growing recurring revenue streams through entertainment, cloud storage, and financial products. The company continues to pioneer in areas such as augmented reality (AR), artificial intelligence, and health technology, while maintaining its commitment to environmental sustainability and privacy. Apple’s pledge to achieve full carbon neutrality across its supply chain by 2030 reflects its dedication to responsible innovation.
Culturally, Apple stands at the intersection of technology and art. Its minimalist design philosophy, relentless pursuit of quality, and ability to anticipate user needs have cultivated an unparalleled level of brand loyalty. Through its innovation and influence, Apple remains a cornerstone of the global digital economy and an enduring force in shaping modern life.






